Design AI features for WhatsApp (support, safety, and productivity).
### Signal to interviewer
I can design messaging AI that delivers utility while respecting safety and privacy constraints at scale.
### Clarify
I would clarify regional usage patterns, privacy expectations, business messaging policies, and high-risk abuse vectors.
### Approach
Use a utility triangle: support automation with escalation, safety risk detection with proportional intervention, and productivity assist for everyday conversations.
### Metrics & instrumentation
Primary metric: first-contact support resolution in messaging workflows. Secondary metrics: warning effectiveness, summary usage, and translation satisfaction. Guardrails: false abuse flags, privacy complaint volume, and delayed urgent response incidents.
### Tradeoffs
Stronger safety models reduce fraud but can over-interrupt legitimate chats. Rich productivity features help users but can increase perception of surveillance if not transparent.
### Risks & mitigations
Risk: scam adaptation; mitigate with continuously updated detection. Risk: mistrust in interventions; mitigate with clear rationale and controls. Risk: poor escalation experience; mitigate with context-preserving handoff.
### Example
In merchant support chats, AI handles return-status queries, flags suspicious payment links, and summarizes unresolved issues before a human agent joins.
### 90-second version
Design WhatsApp AI around support, safety, and productivity together. Measure resolved outcomes, apply risk-tiered protections, and keep privacy trust central to every feature decision.
- What safety interventions are acceptable without violating user trust?
- Which support journeys should be fully automated first?
- How would you deploy scam detection while preserving end-user privacy?
- What escalation contract ensures human handoff quality in business chats?